Supporting charity the most uplifting thing in 2013, report finds
Posted: January 3, 2014 Filed under: Uncategorized 1 Comment »What lifted people’s spirits the most in 2013? You might think that it was the prolonged warm weather over the summer (hard to recall now, we know), the birth of the royal baby, or even Andy Murray winning Wimbledon.
Well, accordingly to a survey commissioned by Oxfam to start the New Year, you’d be wrong.
In fact, people said that supporting a charity was the thing that had lifted their spirits most last year, with 70% of respondents to the survey stating that helping a good cause had improved their outlook in 2013.
This compares to 62% citing the weather over the summer, 60% being cheered by Murray’s triumph at SW19 and 52% seeing their spirits lifted by Mo Farah winning double gold at the Athletics World Championships.
When asked about TV programmes that had the most uplifting effect charities once again figured prominently. Children in Need was chosen by 35% of respondents, slightly ahead of The Great British Bakeoff and Strictly Come Dancing.
Looking ahead to 2014, 25% of people are looking forward to a well-earned holiday, with the event that most people expect to be uplifting in the coming year being the football World Cup in Brazil. Whether this will be the case given that the recent draw placed England in the same group as Uruguay, Italy and Costa Rica remains to be seen!
It’s great to see that so many people find supporting a charity so rewarding, and the generosity of people across Britain is truly appreciated by the thousands of charities who rely on the goodwill of donors and volunteers to support them.
The Back Britain’s Charities campaign has been calling for people to give to charity regularly, regardless of the amount that they are able to give. Not only does this help charities better plan their expenditure and ensure that more money can be targeted towards helping beneficiaries, but is also makes donors feel good!
We hope that, following the results of this survey, people continue to generously support charities in 2014. Happy New Year to all of our supporters!
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